Effective Date: 16 February 2025.

1. Introduction
Water Sensitive Solutions AB (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR).

2. Data We Collect
We may collect and process the following personal data:
Name, email address, phone number, and company details when you contact us.
Information provided in service inquiries or contracts.
Website usage data through cookies and analytics.

3. Legal Basis for Processing
We process personal data based on:
Your consent (e.g., subscribing to newsletters).
Performance of a contract (e.g., providing consultancy services).
Legal obligations (e.g., record-keeping for tax purposes).
Legitimate interests (e.g., improving our services).

4. How We Use Your Data
We use your data to:
Provide and improve our consultancy services.
Respond to inquiries and communicate with clients.
Comply with legal obligations.
Improve website functionality and user experience.

5. Data Sharing and Transfers
We do not sell your personal data. We may share your data with:
Service providers assisting in website hosting, analytics, or payment processing.
Legal or regulatory authorities if required by law.
If data is transferred outside the EU/EEA, we ensure appropriate safeguards are in place.

6. Data Retention
We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law.

7. Your Rights
Under GDPR, you have the right to:
Access, correct, or delete your personal data.
Withdraw consent at any time where processing is based on consent.
Object to processing based on legitimate interests.
Request data portability.
Lodge a complaint with a data protection authority.

8. Cookies and Tracking
Our website uses cookies to enhance user experience and analyze traffic. You can manage cookie preferences through your browser settings.

9. Contact Us
For any privacy-related inquiries, please contact:
Water Sensitive Solutions AB
[Your Contact Email]
Stockholm, Sweden

10. Policy Updates
We may update this Privacy Policy from time to time. Please review this page periodically for any changes.